The social critic Paul Goodman once wrote that “technology is a branch of moral philosophy, not of science.” His point was that decisions on how to shape the world through technology were inherently moral choices, concerned with how we ought to live. Our library UX work is no different. Our user research methods are moral […]

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Vitaly Friedman was hosted by UX Lausanne 2017. —- Jane will draw on her experiences from across her career, focusing specifically on The Telegraph and MOO. She will present four case studies from The Telegraph, each one emphasizing a particular aspect of design methodology. They will exemplify how her processes evolved to allow her team […]

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Adrian Franks is a design director and creative strategist at IBM. At IBM he worked to design and develop the Creative Toolbox, which helps designers and product managers familiarize themselves with the various tools available to prototype and create new products.

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Screens have taken over our lives. Most people spend over eight hours a day staring at a screen, and some “technological innovators” are hoping to grab even more of your eyeball time. You have screens in your pocket, in your car, on your appliances, and maybe even on your face. Average smartphone users check their […]

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Sian describes what the Jobs to be Done (JTBD) technique is, how it can be used to design products, and presents case studies to illustrate how JTBD has been applied at Intercom. This is the story of how she spent the last 2 years using a technique called Jobs to be Done (JTBD) to research […]

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A selection of continuous delivery improvements made to the Abercrombie & Fitch website in 2016

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Séamus Byrne was hosted by UX Lausanne 2017. —- The demand for User Experience is on the rise within companies worldwide! Despite its popularity, the discipline of UX is relatively new to the corporate scene, with its place and potential yet to be fully appreciated and realised in the corporate world. Everyday UX practitioners can […]

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Understanding your user’s problems is one of the most important things to do when making a new product. But it’s all too easy to make simple mistakes that completely screw up your user research. Andrew has mined his experience, picked seven top mistakes and offers advice on how to avoid them. Andrew Harder is currently […]

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What separates a good design from a bad design are the decisions that the designer made. In this hour-long video, recorded live at An Event Apart San Diego 2010, Jared Spool explores the five styles of design decisions, showing you when gut instinct produces the right results, and when designers need to look to more […]

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